Step 10: Launch Your Business
Founder’s Club > Launch Your Business
We’re excited to have you here!
Before we continue, tell us more about yourself.
Your Grand Launch
Congratulations, all your hard work has led up to what most people only dream about. After carefully understanding and treading through the steps, it’s time for the last and most vital stage to run a successful business — your launch.
The steps you have completed and your preparation have laid a solid foundation to support your launch. To generate buzz, focus on your Marketing and Promotion activities. Revisit Step 8: Market Your Business if you need any help. A strong plan of attack can help make your launch even more successful in driving customers in.
Tips to drive sales on the first few days of your business launch:
1. Use your network
Promote your business first on free channels that are already available to you such as your different social media platforms. Offer samples to friends and reach out to your contacts list to ask for support through a simple share or like to your page/s. Using your network can go a long way toward creating awareness and interest.
2. Offer discounts
To get traction early on, consider offering discounts and coupons for early customers. Plan it accordingly and make sure that it fits your profit margin. Rewarding early customers will help your new business not only generate buzz, but also receive authentic reviews and social media posts that will be shared by these paying customers.
3. Test paid ads
Even if you are starting with a small budget, testing paid ads can be one of the most effective ways to get in front of your ideal audience. Testing early and learning from your results can help you drive your first few sales and optimize your ad performance as you scale.
Final thoughts for your launch:
A lot of Filipinos nowadays want to start a small capital business of their own. However, many disregard the importance of the science of business and instead, solely rely on intuition. Before you tackle the problem of how to start a small business, you need to carefully study and forecast a lot of factors to ensure that your business will succeed.
Begin by finding that sweet spot of business opportunity— check out Steps 1-3: Design the Blueprint if you need any help. The hardest part of having a business is starting it. Once you get a hang of the steps we’ve put together, completing it becomes a breeze and launching that seemingly impossible dream business becomes reality.