Security Bank Corporation continues to grow its physical presence through the expansion of its branch banking network with the opening of a new “Branch Lite” in Intramuros, Manila City and the relocation of its current branch in Banawe, Quezon City. Branch banking is an integral channel to strengthen customer relationships and accelerate revenue growth, providing the human touch in an increasingly digital landscape.
The Intramuros Branch Lite, located at the ground floor of the Herald Building at 61 Muralla Street, aims to deliver on the Bank’s unique BetterBanking promise in this bustling historical district. The Branch Lite features a compact set-up equipped with a Virtual Nook, which is a dedicated area wherein clients can have calls with Security Bank’s Investment experts.
“Intramuros has kept its historic charm and remains one of Manila’s busiest areas with many business, leisure, cultural, and educational establishments. We are confident that this new branch will deliver on its high market potential, give our clients access to BetterBanking service, and help us achieve our vision to become the most customer-centric bank in the Philippines,” says Leslie Cham, EVP and Branch Banking Head.
The Bank has also relocated its Banawe, Quezon City Branch from GLC Building to Maro RLMC Building, to better serve and welcome more clients in Quezon City’s prime business district.
“Our relocation to the Maro RLMC Building in Banawe, Quezon City is strategic as it gives us better visibility to various businesses around the area, such as automotive stores, health providers, BPOs, and media services, among others,” adds Cham.
The two branches feature the Bank’s revamped branch design, featuring a transformed space with a digital corner for online transactions, a re-designed space for face-to-face interactions, and a self-service area to address client needs.
The Bank hopes to continue to expand its BetterBanking presence to achieve its goal of becoming the most customer-centric bank in the Philippines.