Job Description

About Security Bank

We are the Philippines’ largest independent bank, having won countless awards over the years, including Philippines’ Top Employer, named by Statista, and Best Bank for Diversity and Inclusion, awarded by Asiamoney.

We’re changing how people bank. From the moment customers enter our branches to their experience online, we make them feel valued and empowered.

Now, with more than 300+ branches nationwide, BetterBanking has become the gold standard in improving the banking lives of millions of Filipinos. But we’re far from done.

In our constant pursuit of excellence and improvement, we create teams that support our business and each other.

 

 

The Role

As a Digital Marketing Specialist, you are a dynamic role that will touch all aspects of digital marketing including content creation, ideation, analytics, research, for digital marketing channels like social media, website, email, Viber, PPC, SEO, etc. A digital marketing specialist is also expected to undergo a training program so they can contribute to a variety of campaigns and projects. The role can expect high-impact campaigns and projects with great support for upskilling and continuous learning.

How you’ll contribute

• Responsible for executing digital marketing campaigns and projects:
  • Organic and Paid campaigns (SEO, Content, Email, Social Media, SEM, PPC, etc.)
  • Analytics, reporting, and optimization
  • Execution of video, image, and short prose content creation
  • Creating, optimizing, and monitoring social media campaigns
• Coordinating with certain business units for their digital marketing requests and campaigns
• Managing a certain digital marketing channels that will be assigned after the training program. These may include: Email Marketing, SEO, Social Media, Viber, Blog Writing Etc.
• There will be a 6-month training program designed to upskill all digital marketers to full stack. Each new hire is required to undergo and complete the requirements of the graded program
• The training program will intersect with actual Digital Marketing campaigns and projects. Digital Marketing Specialists are expected to apply what they learn from this program continuously

What we’re looking for

• With at least 1 year experience in Digital Marketing, Advertising/Media/PR Events, Banking, E-Commerce
• Bachelor’s / College Degree in Business Studies/Administration/Management, Commerce, Economics, Marketing, Advertising/Media, Mass Communications
• Experience in Google Analytics, Google Search, Google Display, Content Marketing, Email marketing, Inbound Marketing is a plus
• Experience in working with cross-functional teams and projects
• Any 3 of the following:
  • Copywriting and editing skills
  • Google Analytics
  • Social Media Marketing (Meta, Tiktok, etc.)
  • Adobe Photoshop / Illustrator / Premier
  • Skilled in HTML and CSS
  • Paid Media Digital Channels Experience: Meta, Google, Tiktok, etc.

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