Financial Blog

When it comes to starting a franchise, there’s definitely one type you almost can’t go wrong with—a food cart franchise! Why food carts? For starters, Filipinos love food. More so food that is cheap and can be eaten on the go. And with so many food cart franchise brands you can choose from, you’ll likely find one that fits your preference and budget.

(Not sure how to start a franchise? Take a look at our franchise guide: The What, Why, and How of Franchising in the Philippines)

But the abundance of food cart franchises in the Philippines also poses a challenge. How do you decide which one to go for? Don’t worry, we did the research for you. To help you with your franchising journey, we’ve listed 5 of the most established food cart franchises in the country and how you can apply to them!

Table of Contents:

1. Potato Corner
2. Master Siomai
3. Zagu
4. Fruitas
5. Famous Belgian Waffles

FOOD CART FRANCHISE #1
Potato Corner

Franchise Package: P230,000–P1.2M
Package Inclusions: Cart/Kiosk, Franchise Fee, Small Wares & Equipment, Initial Supplies, Franchisee Training, & Crew Training
Contact Details:
Website: https://www.potatocorner.com/pages/philippine-franchising
Email: [email protected]
Number: (02) 534-5845
Address: 869 Katarungan St., Barangay Plainview, Mandaluyong City, Philippines

How to apply for a Potato Corner Food Cart Franchise?
Potato Corner’s franchise application process can be summarized into 3 steps:

1. Submit the following requirements:
   • Completed Application Form
   • Market Study Form
   • Letter of Intent (with desired location and reason/s why you want to franchise)
   • Map, photos, and lease offer of desired location
   • Resume/Curriculum Vitae
   • 2 Valid IDs
2. Wait for their team to schedule a meeting and site evaluation.
3. Wait for approval (go or no go).

Food Cart Franchise #2
Master Siomai

Franchise Package: P280,000
Package Inclusions: Cart, Chest Freezer, Acrylic Plastic Juicer, Food Steamer, Kitchen/Plasticware, Initial Food and Paper Products, Crew Uniforms, Cleaning Supplies, & Marketing Collaterals
Contact Details:
Website: https://www.mastersiomai.com/business
Email: [email protected]
Numbers: (02)-281-3635 / 09234419957 / 09234419958
Address: Main Office 88 C. Arellano St., Brgy. Ibaba, Malabon City, Metro Manila, Philippines

How to apply for a Master Siomai Food Cart Franchise?

1. Look for your target location and secure a lease proposal (if location is within a mall) or a written agreement with the lessor (if location is in a busy street, terminal, or school).
2. Schedule a site evaluation with Master Siomai by calling their office: (02)-281-3635 / 09234419957 / 09234419958
3. Deposit 50% of the total franchise package fee.
4. Attend Business Operation Meetings while selected crew members will go on training.
5. Sign the contract and pay the rest of the franchise package fee.

Food Cart Franchise #3
Zagu

Franchise Package: P650,000–P850,000
Package Inclusions: Proprietary Recipes, ingredients and Procedures, Design and Decor Package, Zagu Standard Uniform, Service Crew Training, Marketing and Advertising Support
Contact Details:
Website: https://www.zagushakes.com/dealership.php
Numbers: Local 150 or 113 / 09188889248 (Smart) / 09178098043 (Globe) / 09234563586 (Sun)
Address: #52 West Capitol Drive, Bo. Kapitolyo Pasig City, Philippines

How to apply for a Zagu Food Cart Franchise?
Here’s a quick rundown of Zagu’s franchise application process:

1. Complete and submit their Initial Questionnaire Form.
2. If deemed qualified, you will go through an initial interview.
3. Once approved, you must pay a cash bond of P10,000.
4. Complete and submit the Application Form and requirements.
5. You will then go through two more interviews and if approved, a post-approval meeting.
6. Your proposed location will then be evaluated.
7. Finally, pay the investment package and sign the agreement.

Food Cart Franchise #4
Fruitas

Franchise Package:Franchise Package: P300,000–P1.5M
Package Inclusions: “All-in”
Contact Details:
Website: https://fruitasholdings.com/franchiserf/
Email: [email protected]
Numbers: +6323302889 / +639391010101 (Luzon) / +639471010101 (Visayas & Mindanao)
Address: #60 Cordillera Street, corner E. Rodriguez Sr. Avenue, Brgy. Doña Josefa, 1113, Quezon City

How to apply for a Fruitas Franchise?
Fruitas’ application process is easy:

1. Fill out their Application Form online
2. Submit the following requirements online:
   • 1×1 Photo
   • Letter of Intent
   • Lease/Award Notice from the lessor (if possible)
   • Map and photos of prospective site
3. Wait for the Fruitas Team to contact you for a meeting.

Food Cart Franchise #5
Famous Belgian Waffles

Franchise Package: Starts at P550,000
Package Inclusions: Cart/Kiosk, Initial Supplies, Uniforms, Primary Equipment, Crew Training / Assistance and Orientation, Business Operating System, and Ongoing Support
Contact Details:
Website: https://famousbelgianwaffles.com/franchise/
Email: [email protected]
Numbers: (02) 470 40 83 / 09175594318
Address: 3rd Floor, Unit Q. Magnitude Place Bldg. Bagumbayan, Libis Quezon City, Philippines, 1110

How to apply for a Famous Belgian Waffles Food Cart Franchise?
For a detailed guide of their application process, you can download their “Famous Franchise Kit” on their website!