Job Description

About Security Bank

We are the Philippines’ largest independent bank, having won countless awards over the years, including Philippines’ Top Employer, named by Statista, and Best Bank for Diversity and Inclusion, awarded by Asiamoney.

We’re changing how people bank. From the moment customers enter our branches to their experience online, we make them feel valued and empowered.

Now, with more than 300+ branches nationwide, BetterBanking has become the gold standard in improving the banking lives of millions of Filipinos. But we’re far from done.

In our constant pursuit of excellence and improvement, we create teams that support our business and each other.

 

The Role

As a Portfolio Campaign Manager, you will support the Portfolio Leads & Campaigns Head in translating build-up strategies into operational initiatives.  He/she will oversee the day-to-day management of these initiatives, including the end-to-end implementation of campaigns and programs from ideation to execution, project documentation, coordination with different support groups, and tracking & reporting.  He/she will help develop and execute go-to-market strategies to push volume build-up and other campaigns to drive new to bank and existing clients to increase their TRB further.

How you’ll contribute

• Performs the end-to-end management of Portfolio projects and campaigns, including drafting of documentary requirements, coordination with relevant teams & support units to ensure completion of deliverables, and reporting/analysis of results.
• Helps develop and execute go-to-market strategies to push products, product bundles, and CVPs to New-To-Bank (NTB) clients
• Works with eCommerce, Reporting, and Analytics Teams to monitor and analyze campaigns to drive optimization, increase funnel marketing efficiencies, and continuously improvement
• Works with eCommerce team to build, create, test, and launch trigger-based and lead nurture programs to ensure continuous engagement with prospective customers to drive them further down the funnel towards sales engagement
• Helps conceptualize, create, and implement initial or early offers/campaigns for NTB to help increase volume faster

What we’re looking for

•  Bachelor’s Degree in Business Studies/Administration/Management, Economics, Marketing
•  5 – 10 years experience in Marketing/eCommerce
• Experience in digital marketing and usage/depo build marketing promotions/campaigns
• Good grasp of customer lifecycle management and marketing funnel
• Basic understanding of marketing automation
• Excellent collaborator with exceptional communication and interpersonal skills